UsersBlog Periodicals
-
Management in a time of crisis
11/02/2013
The Spanish toy sector has fallen by 10.6% in value and 13.3% in units sold in 2012, according to NPD. This is the largest decline since NPD collects...
-
If you take care of the product, the customers will take care of themselves
04/02/2013
It is no longer enough to have a good brand to sell. Manufacturers must take care of the product and maximize value for money. This is one of the conclusions...
-
Are fairs useful?
28/01/2013
In the current economic climate, every action is put into question, examining the return it provides. In fact, this is a positive consequence of these...
-
Two years so far
21/01/2013
Key4Communications is celebrating its first two years. The webcounts with more than a thousand registered members, two thousand news and trends articles...
-
An end to the most difficult season
14/01/2013
We're receiving the first responses of retailers for the 2012 Christmas season analysis to be published in the February issue of the trade magazine Juguetes...
-
The advantages of Key4Communications
07/01/2013
Key4Communications allows readers the opportunity to register as members. Doing so is very simple (you just have to fill out this form) and gives you...
-
A new toy fair in Spain
18/12/2012
The first edition of a new toy fair, Ibertoy, could be held in Spain April next year, to be organized in Barcelona and with the aim of filling the void...
-
Working for everybody
11/12/2012
Recently we could read in in Key4Communications how a Swedish catalogue exchanged some of the traditional play roles, showing, for example, a boy playing...
-
Content for professionals
03/12/2012
Key4Communications is increasingly diversifying its offer. On one hand, we have news, interviews and pieces open to all readers, but on the other hand...
-
Toys, a priority for families
27/11/2012
At Christmas, toys become necessity goods: all families will buy at least one star gift their children. This is one of the conclusions of the Juegorama ...
oxygen