EMI Music will manage Pocoyó rights | Key4Communications |

The producer of animated series Zinkia has appointed EMI Music Publishing as music rights manager for the Pocoyó brand worldwide except Spain and Britain.

EMI Music will be responsible for the marketing and distribution of music-related rights both for physical media, and digital channels, including any themes and musical recordings as well as the soundtrack of the series and future film productions. The deal covers all platforms on which the brand is present (television, internet, videogames, mobile phones...).

José María Castillejo, president of Zinkia, has welcomed the agreement with EMI Music and stated that "music plays a key role in both the brand identity of Pocoyó, and in its appeal to the public, which is a asset with a huge potential market."

Jonathan Channon, EVP Media and Business Development at EMI Music Publishing, said "Pocoyó is an exciting global brand property and we are delighted to work with Zinkia the extent of his musical offerings."