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Mothercare online sales show boost

Online sales contributed to strong growing by Mothercare in the last weeks

29/01/2016

The babycare retailer Mothercare revealed that United Kingdom sales had increased by 4,2% for the 13 weeks before 9th January, and the main reason of the rising is the strong online growth of 11,8%. So online transactions accounted for a third part of the total retailer sales. However, not all figures were positive, because total sales were down 0,1% and internationally they had fall by 9,5%.

Mothercare postponed its end-of-season sale until after peak trading, even though the company assured that was left with more stock to discount than usual, due to unseasonably warm weather at the end of 2015. In that sense, the chief executive of the company, Mark Newton-Jones assured Mothercare faced “ongoing economic and currency headwinds”.

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