Entertainment One appoints new licensing agents for Peppa Pig in Eastern Europe | Key4Communications | News

Entertainment One Licensing (eOne) announced that Plus Licens AB and Mondo TV have been appointed to act as licensing agents in Eastern Europe for the hit preschool property Peppa Pig. Under the agreement with eOne, Plus Licens AB will manage the consumer products programme for Peppa Pig in Poland, Hungary, Romania, Bulgaria, the Czech Republic and Slovakia.

Mondo TV Suisse will take on duties as the licensing and merchandising representative for the preschool property in the former Yugoslavian territories of Serbia, Montenegro, Slovenia, Croatia, Bosnia and Herzegovina, Macedonia and Kosovo.

Ami Dieckman, Head of International Licensing at Entertainment One comments, “We’re delighted to be welcoming Plus Licens and Mondo TV on board.  Both companies share our vision for the brand and will play a key role in helping us to realize the potential of Peppa Pig in this exciting new market.”

Peppa Pig is currently a top rated show on Polish TV channel MiniMini+ where it has been broadcast since 2007.