UsersTrends Periodicals
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Millennial parents, the next huge generation
14/02/2016
- Key4Communications
Millennials, born between 1980 and 2000, are young people known for its stretch relationship with the new technologies and the online world. Further, they...
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Spanish millennials lead the multiscreen consumption
09/02/2016
- Key4Communications
For 88% of millennials, watching TV lied down at home is no longer synonymous with off. This generation of young people between 18 and 34 combines TV with...
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The use of mobile phones grows in Spain
07/02/2016
- Key4Communications
The company TNS Spain presented, last January, a new call of its study Connected Life, a report which publishes since a few years ago in order to sum...
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How to conquer the Millennial Generation?
02/02/2016
- Key4Communications
With a growing power, the Millennial generation gets more important every day. With almost 200,000 million dollars per year purchasing power, this digital...
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Electronic commerce keeps on growing
26/01/2016
- Key4Communications
Electronic commerce invoicing in Spain rose 27% year to year the second trimester in 2015 reaching the 4.945,9 million euros, according to the last offered...
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The influence of age on the buying habits
24/01/2016
- Key4Communications
Purchasing in large, or small stores?; What it is most important: the price, quality or convenience? According to data published in the study Young Vs....
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ESADE analyses consume habits in 2016
19/01/2016
- Key4Communications
Until now, the biggest sales driver in terms of e-commerce was the price. In 2016, that will be replaced for the immediate delivery, one topic that companies...
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“Word of mouth” strength in e-commerce
17/01/2016
- Key4Communications
With the end of a 2015 year in which the new online purchase methods and the mobile technology has been settling down, eMarketer has wanted to analyse...
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A good year for the online SME’s
12/01/2016
- Key4Communications
After a year in which professionals have sawn a peak of e-commerce in Spain, eBay has decided to study the keys of electronic commerce in the next twelve...
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The cost of cross-border delivery becomes one of the biggest obstacles of the growth in the European Union
06/01/2016
- Key4Communications
According to the European Commission, one of the most significant obstacles to growth of e-commerce in the EU is the cost of cross-border delivery, which...
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