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Trends Periodicals

 

  • Pay online, on suspicion

    20/03/2016
    • Key4Communications

    Although users increasingly make purchases online, six out of ten consumers online pre-security check web before making payment, concludes the 'Trade Online'...

  • More than half of Spaniards prefer to go to the physical store as customer service

    15/03/2016
    • Key4Communications

    Customer support is one of the most crucial services for consumers and, therefore, more than half of them (54%) preferred that the process takes place...

  • Mobile phone, different roles within the purchase process

    13/03/2016
    • Key4Communications

    The purchase process has been changing in the last few years. Not only new purchase channels have born in the online world, because traditional purchases...

  • The consumer sector remains steady in 2016

    08/03/2016
    • Key4Communications

    According to the report ‘Balance and Forecasts on the Consumer Sector 2016’, created by the consultor Kantal Worldpanel, the consumer sector will maintain...

  • The keys of retail in 2016

    06/03/2016
    • Key4Communications

    The Footfall company creates one time per year a barometer in which they analyse the Spanish consumers behaviour, in order to obtain a business high efficiency...

  • Millennial moms and online videos

    01/03/2016
    • Key4Communications

    Consumers, especially the millennials, devote more time to consume audiovisual content online. The millennials consult these videos not only looking for...

  • Social networks: the new tool purchase of mothers

    28/02/2016
    • Key4Communications

    Search recommendations on social networks for all types of products before deciding to compare is something that most of consumers do, but according to...

  • Mobile phones and new shopping habits

    23/02/2016
    • Key4Communications

    Mobile phones have an important role over the society and have become an essential tool in different moments of the daily life. During 2015, consumers...

  • Buying through mobile is already a new habit of consumption

    21/02/2016
    • Key4Communications

    We are hooked on mobile. It is our clock, calendar, video, camera ... and yes, it’s also our phone. But for many users smartphones or, alternatively, tablets...

  • Millennial parents, the next huge generation

    14/02/2016
    • Key4Communications

    Millennials, born between 1980 and 2000, are young people known for its stretch relationship with the new technologies and the online world. Further, they...

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Special Reports Periodicals

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Editorial Periodicals

 

  • How to sell worldwide and at all times

    18/08/2011

    Most experts agree that the future of commerce is to combine physical store sales with online sales. Until recently, having an online store was something...

  • China Toy Expo 2011 welcomes international attendees

    11/07/2011

    The 10th International Trade Fair for Toys & Hobby Article, arranged by China Toy Association, is held in Shanghai New International Expo Center on October...

  • Reflections for 2011

    03/02/2011

    Social networks have not only become a channel for communication, but also our ally. According to our sales management expert, Victor Valencia, “Manufacturers...

  • China Toy Expo: steady growth and important developments

    09/01/2011

    by Daniele Caroli

    A constant growth characterizes the China Toy Expo event, organized by the China Toy Association in collaboration with Goalmark International...

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